What is Branded Content?

When someone is faced with this still little-known term, the first question asked is: what is Branded Content? Therefore, the first point to be clarified to understand everything else more clearly is the concept of this strategy. This means carrying out the production of any content aimed at her image. In Branded Content, the content … Read more

Mobile marketing what is it?

Mobile marketing , in a free translation means marketing for cell phones , the name is kind of self-explanatory. This is the term used to define all marketing strategies aimed at cell phone users and other mobile devices such as tablets. So, preparing your website for this type of navigation, that is, with a responsive … Read more

Customer Day: marketing actions for e-commerces in 2023

Check out some marketing actions to take advantage of Customer Day opportunities with your e-commerce in 2023. Find out more! Among the numerous commercial dates that are created to leverage sales in commerce , especially e-commerce, it is worth highlighting Customer Day as an excellent opportunity for virtual business. After all, since its origin, the date has … Read more

Google develops guide to boost online and seasonal sales

Discover the guide to boost online sales and on special dates that Google has just announced to support e-commerce. Anyone who has an online business knows the importance of seasonal dates to boost sales. And, apparently, Google also recognizes this and recently developed its own guide to help these e-commerce businesses earn more on these occasions. In practice, … Read more

How To Improve Ecommerce Checkout

How To Improve Ecommerce Checkout

“Make Checkout Easier – Improve Your Ecommerce Experience!” Introduction   Ecommerce checkout is an essential part of any online store. It is the final step in the customer’s journey and can make or break the customer’s experience. A good checkout process should be easy to use, secure, and fast. In this article, we will discuss … Read more

The advantages of niche e-commerce and the paths to success in this segment

Let’s look at some of the main advantages of operating in a niche e-commerce for the new online entrepreneur. 1 – Differentiation from other big players One of the advantages of niche e-commerce is to create a differentiation from the big players that sell practically everything and are specialists in absolutely nothing. Therefore, if you … Read more